Printing Terms Glossary

Value – The shade (darkness) or tint (lightness) of a color. Also called brightness, lightness, shade and tone.
 
Varnish – A thin liquid protective coating applied as a coating for protection and appearance. Also used in ink mixing as all or part of the ink vehicle.

Vehicle – An ink term referring to the fluid component which acts as a carrier for the pigment.

Vellum Finish – A paper term used to describe a paper surface that has a somewhat rough, toothy finish which is relatively absorbent for fast ink penetration.
 
Velox – Brand name for high-contrast photographic paper.
 
Viewing Booth – A small area or room that is set up for proper viewing of transparencies, color separations or press sheets. Also referred to as a color booth.
 
Vignette – A decorative design or illustration that fades to white.
 
Vignette Halftone – A halftone image having a background which gradually and smoothly fades away. Also referred to as a degrade.
 
Virgin Paper – A paper that is made exclusively of pulp from trees or cotton, as compared to recycled paper.

Viscosity – An general ink term referring to the tack or flow properties of inks or varnishes.

VOC – Volatile Organic Compounds. Petroleum substances used as the vehicles for many printing inks.

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